Key Art, Store Assets & Marketing Visuals for Indie & AA Games

Key Art

Store Assets

Splash Art & Campaign Visuals

More than just nice artwork.

Marketing art has a job.

It needs to communicate genre, mood, quality, and emotional hook - fast.

Especially on Steam, social media, ads, festivals, or store pages, your visuals often decide whether players stop scrolling or move on.

That’s why we design with both impact and clarity in mind.

Steam Capsule Art

Cover Art

Social Media Banners

Trailer Thumbnails

Depending on your project, we can support you with:

Your game can be great - but the first impression still has to work.

Players see your cover, capsule, banner, poster, or trailer thumbnail before they know anything else.

That moment matters.

We create marketing visuals and store assets that make your game readable, memorable, and worth clicking.

Steam Capsule Art

What we create

Steam Capsule Art & Store Assets

Steam capsules are not just cropped artwork.

They need to work at small sizes.
They need strong contrast.
They need readable logos.
They need a clear visual hierarchy.

A beautiful image can still fail if players don’t understand it in half a second.

We design Steam capsules and store visuals with that in mind - attractive, readable, and built around the feeling of your game.

A beautiful image can still fail if players don’t understand it in half a second.

We design Steam capsules and store visuals with that in mind - attractive, readable, and built around the feeling of your game.

Visuals for every touchpoint

Your game does not appear in one place.

It appears on Steam.
On social media.
In trailers.
At festivals.
In press kits.
On posters.
In pitch decks.

We help create a consistent visual language across these touchpoints, so your game feels recognizable wherever players see it.

How the process usually works

1. Positioning

We look at your game, audience, genre, emotional hook, and existing visuals.

2. Visual Direction

We define what the artwork needs to communicate - mood, world, character, genre, and player promise.

3. Composition & Sketches

We explore layouts that work for covers, capsules, banners, thumbnails, and other formats.

4. Final Artwork

We create the final marketing visual with strong readability, polish, and platform use in mind.

5. Format Adaptation

We adapt the artwork into the needed assets - Steam capsules, banners, posters, wallpapers, social crops, or campaign formats.

Trailer Editing for Store Pages

Your Steam trailer is often part of the same first impression.

We also offer trailer editing focused on pacing, atmosphere, and emotional impact - using your gameplay footage, graphics, and existing material.

For Indie and AA games, the trailer often becomes one of the most important marketing assets you have.

Let’s make your game worth clicking.

Send us your game, current store page, or existing artwork - and we’ll help define which marketing assets make the most sense for your launch.